Bobbi Brown is ready for round two.
Four years after departing Bobbi Brown Cosmetics, the makeup artist-turned entrepreneur’s self-named brand — which under ownership by the Estée Lauder Cos. Inc. grew to more than $1 billion in retail sales –— Brown is ready to launch another one.
Jones Road, a tightly edited line of makeup staples made with clean ingredients and designed for all ages, skin types and tones, makes its debut today on jonesroadbeauty.com.
The collection is reflective of a new non-corporate era in Brown’s professional life and the fundamental changes she’s noticed in the way women now want to wear makeup.
While the timing of the collection is certainly serendipitous — sources say her non-compete clause with Lauder ends today — the road back to makeup was meandering, according to Brown. The line comes after a busy four years, during which she got her nutritionist certification